A Guide to Our Pricing

At The Floral Box, we believe in transparency. Whether you are sending a small token of thanks or a grand romantic gesture, we want you to know exactly what to expect from your budget.

The Value of "Florist Choice"
You will notice that many of our items are "Florist Choice". This means that instead of spending your budget on expensive, out-of-season flowers that have been flown halfway around the world, we use our expertise to select the best value, highest quality stems available in the market that morning.

This approach allows us to put more flowers into your bouquet for the price.


Our Price Tiers Explained

To ensure there is something for every occasion and budget, we offer seven distinct size options across our ranges. Here is a guide to what each size represents:

1. A Little Something

The perfect "token gesture" gift.
This is a petite, dainty arrangement. It is designed as a thoughtful gesture, ideal for saying thank you to a neighbour, cheering up a friend, or a modest birthday treat. It is compact but beautifully crafted.

2. A Beautiful Gesture

Our standard and most popular size.
This is a generous, full bouquet that suits almost any occasion. Whether for an anniversary, a birthday, or a get-well wish, this size offers a wonderful balance of volume and variety.

3. A Gorgeous Gesture (Recommended Upgrade)

A distinct step up in quality and impact.
Stepping up to this tier allows our florists to unleash their creativity. You will notice a significant difference here: we include more premium, luxury flower varieties and create a noticeably fuller bouquet. If you want to make a lasting impression, this is the tier where the "Wow" factor begins.

4. Truly Impressive

A luxury gift for special occasions.
This size is substantial. It is heavy with blooms and foliage, designed to be a centrepiece in the home. Perfect for milestone birthdays (18th, 21st, 50th), wedding anniversaries, or simply to spoil someone special.

5. Blooming Massive!

A show-stopping display.
As the name suggests, this is where we really start to increase the scale. Packed with an abundance of premium stems and lush foliage, this bouquet is designed to deliver a serious "Wow" factor upon delivery.

6. The Grand Gesture

Luxury on a grand scale.
This is a high-impact arrangement for significant moments. Whether it is a Golden Wedding Anniversary or a grand romantic declaration, this tier features our finest, most luxurious stems arranged to create a spectacular display.

7. Simply Unforgettable

The ultimate floral experience.
Our highest tier is reserved for when only the very best will do. This is a breathtaking, heavy bouquet of exceptional quality and volume. It is designed to be the talking point of the room and a gift that will be remembered long after the flowers have faded.


Understanding Market Prices

You may wonder why the volume of flowers can vary slightly at different times of the year. This is due to the global flower market.

Flower prices fluctuate daily at the Dutch auctions depending on the season and global demand. During peak periods, the cost of raw stems increases significantly. Key dates to be aware of include:

  • Christmas: High demand for red berries, amaryllis, and spruce.
  • Valentine's Day (Feb 14th): Global demand for red roses spikes prices worldwide.
  • International Women's Day (March 8th): A massive global event that drives up flower prices, particularly for tulips and roses.
  • Mother's Day (Mothering Sunday in the UK and Ireland): The busiest day of the year for UK florists. Flower prices are sky-high during this week, and even more so when the date falls close to International Women's Day.
  • International Mother's Day: Celebrated in May (and other dates) by many countries, which often affects import prices on specific stems.

Our Promise: Regardless of the market price, our Florist Choice pricing ensures that we always create the fullest, highest-quality arrangement possible for your chosen budget.